Tips for an Effective Online Reputation Management Revealed

The reputation of a business is something every customer checks before they decide to purchase any products or services. Just like it is said, 75% of clients avail to services of a company because of word of mouth. With the internet forming the main word-of-mouth, information about your business can travel at speeds of light. Your business’s reputation online has a significant impact on customers that buy from you. This is why an effective online reputation management is critical.

The first important point to note is that it is better for you to be proactive than reactive with your online reputation. Trying to repair the reputation once it has been damaged could take countless hours and may never be possible. It will even be costly compared to starting before things get out of hand. It is wise to actively search for your business online to find out what people online are saying. Apart from this, suggest you should also find strategies that can generate a lot of positive information about your business.

Building an online reputation could be as simple as asking a satisfied customer to go online and write reviews about your business. Although many people like posting negative information online, people will post great information if they enjoyed your products or services.

With over 2.1 billion active users online, it is worthwhile to make the most of these platforms to build an excellent reputation. For social media, you can post interactive and engaging content. An immediate response to customer questions should influence the strength of your account. A good social media account shows credibility; this will be highly effective even with negative comments.

In case the reputation of your business has been tarnished, it may take some time before the momentum picks up. Slow business growth due to a poor online reputation could cost you losses in thousands of dollars. Building an online reputation can take a lot of time but is always worth it. There are lots of online reputation management tools ( you can find to make your work at the internet way easier.


Tips For Hiring An Event Planner For Your Next Event

Throwing an event can leave you feeling stressed, overwhelmed and exhausted. That’s why so many people choose to allocate some of their budget to hiring an event planner. A professional and competent event planner will take some of the load off by helping out with the details and making sure that your event runs as smoothly as possible.


If you are holding an event in the near future and don’t know how to begin searching for an event planner, read our tips below so that you can make the most informed decision. It’s important to take certain steps before contacting any planners to ensure that the one you choose in the end is the right person for the job.



Don’t Rush Into Things


If you’re in the process of planning an event, you may be feeling so overwhelmed that you are tempted to hire the first event planner that you find on the internet.


 What Is Your Objective?


First, you need to determine the overall objective of your event. What are you trying to achieve? What statement are you trying to make? Then, get an idea of what type of venue you will need, on what day of the week your event will be held and so on.



What Type of Services Do You Need?


It’s important to ask yourself what it is that you expect from an event planner. Some event planners will coordinate everything on the day of the actual event while others will go so far as to provide the catering.



Consider a Full-Service Event Planning Company


If you want to do as little work as possible, hire a full-service event planning company like Twenty Three Layers in New York City. Twenty Three Layers can provide all the services you need for your upcoming event. They can do everything from organize your seating chart to provide full catering and decor.


Twenty Three Layers can handle events of all sizes, from intimate dinners for twelve to corporate events with hundreds of guests.

Find them in NYC: 420 West 14th St., Ste. 2NE New York, NY 10014